This story struck a deep chord within me and is intertwined with my own journey as a storyteller. Since early childhood, I have invented and written stories, creating worlds in which all my dreams unfolded – dreams that became real in my imagination, gave me strength and momentum and, in the flow of life, eventually led to the founding of the publishing house.
Starting a publishing house had never been a conscious goal of mine – quite the opposite: the mere thought of it used to frighten me. Yet the stories themselves demanded it. I had actually wanted to write about unicorns. Still, suddenly there were two rhinos: Gusta & Gusto, who wondered whether unicorns might once have been rhinos – and after whom the publishing house is named.
Perhaps Gusta & Gusto revealed to me what I had always been: not only an author but also a publisher – someone who gives stories a home. Together with a wonderful team, we keep casting our anchors, setting the sails – and with the pen as our compass, we discover worldly stories that meet us on our publishing journey.
With joy and freshness, we experience the sea – storytelling: like a gentle strand of hair in the wind.
Lea Sakran